ktvu's janine de la vega joins us from there with a look at how it was greeted there. good afternoon. >> reporter: good afternoon, tori, this is the ipad mini, this is what everyone is talking about out hire, you can see i can hold it just in one hand and you can see just how thin it is, right behind me is the store where there has been a steady stream of people coming in to buy it. you can see them checking it out there and playing with it. we are told the white version sold out in an hour and a half but it is still available in black. [ cheers ] >> customers were greeted with collapse and cheers as the doors opened at 8:00 a.m., they were eager to get their hands on the new ipad mini, some had been waiting since 2:00 a.m., he didn't want torick the store selling out. >> you come hire at 2:00, you get in line here and get the product, right? if i don't get here and they are all sole out it is a two week wait and i can't do that. >> some did that, but not this man. he has never done it before but is excited about it. >> it is all right, i say, i feel it is the right si